Aleksei Ivanov

Do not game the system

Why? Because "the system" does not wish you harm. In fact, it does not wish you anything or even acknowledges you. It is only you who acknowledge the system and choose to react to it.

Recently, I have been reading "This is Strategy" by Seth Godin, who, in my opinion, is one of the greatest storytellers in the world.

In his book, he mentions systems that are all around us: friends, family, institutions, economic or business transactions — all of them simultaneously create a system and are being a part of other systems.

For example, business creates a system under which employees do their job. Meanwhile, the business has to interact with banks and the government, which are also systems.

None of these have bad intentions, the aim of each system is simple: benefit itself as much as possible. Period.

It could be either at the detriment of other systems, but it can also be with the benefit to others. Whichever path is the most efficient — that path is taken by the system.


Looking at the matter like this, it does not make sense to "game" "the system".

Firstly, there is more than one system, and to effectively communicate with them, you have to first understand what the separate systems are.

Secondly, gaming something usually implies gaining some benefit at the detriment of the other party.

However, looking at this strategically, it becomes evident that this is simply not true: you can "game" a system in a way that both the system and you benefit.

This is what Seth's definition of strategy is about as I understand it.